Team-Building in Playground EMEA

Summary

Building on the company’s 6 core values, CAPRESE helped a Marketing Team to develop trust and a stronger foundation for team play

Client Context

The property development and marketing subsidiary of Intrawest was in the midst of a phase of aggressive growth in the Europe, Middle East and Africa (EMEA) region, when it first turned to CAPRESE for support, initially to provide executive coaching for members of its EMEA leadership team, in particular the CFO and the directors of Human Resources and Sales and Marketing. Additionally the Marketing department was experiencing some challenges with the group dynamics of its Mauritius Sales team.

CAPRESE Approach

Coaching sessions were typically organised off the Playground premises, providing a safer context for individuals to explore their professional concerns, which could nevertheless become quite emotional. To support the Mauritius Sales team, CAPRESE designed a 5-day team-building programme, which included individual coaching sessions on personality assessment tools such as Myers-Briggs Type Indicator and Belbin Team Roles Self Perception Inventory.

Results

Thanks to CAPRESE’s ongoing support, Playground’s EMEA leadership team were able to manage the company’s business, despite facing even greater challenges from corporate headquarters, including the acquisition of Intrawest by an investment fund, which demanded immediate economic return on its investment, despite the actual business context.

Key words

LEGO® SERIOUS PLAY®, LSP, Myers-Briggs Type Indicator, MBTI, Belbin Team Roles, team-building, coaching, competence